Compelling Evidence
Once a dispute is made by a customer, merchants can submit evidence to support their case. This checklist outlines the documentation required to support a chargeback dispute. Providing clear, complete, and relevant evidence improves the likelihood of a successful outcome. Issuers will not infer or interpret evidence on your behalf - explanations matter.
Initial Documentation
Merchant Information
Provide basic information so the issuer understands who you are and what your business does. Required
- Merchant name
- Merchant website URL
- Merchant contact information
- Merchant contact information
Explanation of the Dispute
Clearly explain why the chargeback is invalid.
Include:
- A clear explanation of the product or services provided (Do not assume the issuer is familiar with your business model)
- A written explanation of how the evidence supports your dispute
- A clear explanation of how the documentation directly addresses the chargeback reason code
- Your evidence must demonstrate all of the following (where applicable):
- The true cardholder authorized or participated in the transaction
- The merchant delivered the product or services as promised
- The cardholder received and benefited from the product or services Important
- Do not rely on the issuer to extract meaning from documents
- Highlight or explain relevant sections of invoices, receipts, logs, or policies
- All documentation must be in English or include an English translation
- Your evidence must demonstrate all of the following (where applicable):
Cardholder Information
The information provided should match what the issuing bank has on file.
Required:
- Full name
- Billing address
- Phone number
- Email address
Transaction Details
Provide clear transaction-level details to establish legitimacy.
Required:
- Transaction date and time
- Network ID
- Transaction receipt, invoice, or contract
- AVS response code showing an address match (if applicable)
- CVV2 (if applicable)
Transaction Environment Data (If Available)
These elements help demonstrate consistency with the cardholder’s prior activity.
Include where applicable:
- IP address
- Device name or type
- Device ID
- Geographic location at the time of the transaction
These data points are most effective when they match information from prior undisputed transactions involving the same cardholder.
Terms & Conditions
Issuers rely heavily on policy clarity.
Required
- Relevant excerpts from your Terms & Conditions related to the dispute reason
- Evidence the cardholder had access to the Terms & Conditions at the time of the transaction
- A publicly accessible Terms & Conditions link
Refund and Cancellation Policy
Demonstrate that your policies were disclosed and followed.
Required:
- Evidence that refunds or cancellation terms were clearly disclosed and agreed to
- Relevant excerpts showing why the cardholder did not meet the policy requirements
Supporting Evidence
Evidence of Cardholder-Merchant Relationship
Show an established relationship between the merchant and the cardholder.
Examples:
- Evidence the account was successfully created and verified
- Evidence of password entry or authentication at time of purchase
- Evidence of prior, undisputed transactions for similar goods or services
Evidence of Product or Service Use
Demonstrate that the cardholder used or benefited from the purchase.
Examples:
- Login records or activity after the transaction date
- Emails, usage logs, or screenshots showing access to services
- Proof the cardholder possessed or used the merchandise
Transaction Type Specific Evidence
Card-Not-Present Transactions
Evidence is stronger when it matches prior undisputed activity.
Provide one or more of the following from a previous undisputed transaction using the same PAN/PAR that is under dispute:
- IP address
- Email address
- Physical address
- Phone number
Recurring Transactions (If Applicable)
Required:
- A valid, enforceable agreement between the merchant and cardholder
- Evidence the cardholder continued using the service
- At least one prior undisputed transaction
Card-Present (US Domestic, Key-Entered, No Chip)
Provide one of the following:
- Evidence the same card was used in a previous or subsequent undisputed transaction OR
- Copy of identification presented by the cardholder
- Receipt, invoice, or contract linking the transaction to the identification
- Evidence the Dispute Is No Longer Valid (If Applicable)
- Optional but Strong
- Written confirmation (email or letter) from the cardholder stating they no longer dispute the transaction
- Proof of refund or reversal, including:
- Amount
- Processing date
- Network ID
Final Reminder
Issuing banks make final decisions based on the clarity, relevance, and timeliness of evidence. Submitting complete documentation that directly addresses the dispute reason significantly improves outcomes.